Israel Canada Hotels is rapidly expanding and will acquire Brown Hotels, Israel’s largest private hotel chain. The acquisition includes the brand, its loyalty program, website, eight hotels in Greece with 1,076 rooms, and ten hotels in Tel Aviv and Jerusalem with 779 rooms. Once completed, Israel Canada Hotels will manage around 3,600 rooms in Israel and abroad.
Reuven Elkes, Partner and CEO of Israel Canada Hotels, stated: “We are pleased to have reached an agreement with the owners of Brown Hotels. I am confident that under our management, the Brown brand will realize the great potential we see in it.”